Bad Feminist Alert: I bought lego friends


(image from here)

Granted, I’m being somewhat facetious here since buying your kid the toy they asked Santa for doesn’t make the Top 500 List of Things Bad Feminists Do. When Lego Friends first appeared, I swore up and down I would never buy them. And, here I am wrapping several sets from Santa.  With my teeth clenched. Muttering rude words about the capitalist-patriarchy. Feeling like a sell-out. But, Small wanted them so I bought some.

I had this horse riding stable as a child:

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This is the lego friends version:

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Lego is a brilliant toy, but I want them to have non-gendered Lego. We do have the Harry Potter castle which is fabulous – as long as you don’t touch it. The moment you try to connect the sets together, they all collapse on each other. This might be why I found most of the original sets in Tescos for 75% off.

Small actually wanted the shopping mall, but I couldn’t bring myself to buy it:


I’m not entirely sure why she wanted the shopping mall since she breaks out in hives within 2 blocks of a real one and has been fairly consistent in her belief that Marks & Spencers are the main entrance to the Underworld – although, to be fair, anyone who has been shopping with my mother thinks this way too. Even Playmobil, usually the sensible toy maker, has made a shopping mall:

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I tried to balance feminism with Lego’s pink palace shite and bought the following sets:

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and I got the Research Institute (which is 1/3 via Lego Direct than it is on Amazon)

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I’m going to build a research centre in the jungle so the lego friends characters can help run the nature reserve where the centre is located. I may even toss in some information about Dian Fossey.

Because I am absolutely not over-thinking this at all.


6 thoughts on “Bad Feminist Alert: I bought lego friends”

  1. Nothing wrong with buying her Lego Friends if she has other Lego as well. Pink-fluffy-sparkly stuff isn’t actually *bad* just because it’s ‘for females’. It’s only bad if it’s the *only* stuff little girls are allowed to play with.

  2. But what happens it ends up only the girls that are allowed to play with a mix of normal and friends lego whilst boys are resolutely steered away because of this pink is for girls nonsense.
    Whilst this pink is for girls is dangerous because it defines what a girl should play with I find it’s easier to buck against this trend than it is to counteract the “urghh I can’t play with that it’s pink and it’s for girls” from my son. Does any of that make sense.

    Anyway I just wanted to say you are not the only one who overthinks it! (also my son used to start HOWLING the minute I pushed him through the automatic doors at M&S, maybe they have some secret anti child scent they use)

    1. I don’t have boys but I wouldn’t want to buy them lego friends either. I would buy them a toy kitchen, the playmobil fairy set, all manner of My Little Pony (which Small is also getting) and all sorts of fairy princess dressing up stuff. No one would get a pink globe.

  3. I bought my daughter Olivia’s House last Christmas and whilst she has loved to build it several times, she has never once played with it when it was built. Not at all. Not even so much as put a figure in a room. It was all about the building for her so the pink prettiness was completely pointless.

  4. My family would mix the sets up & have sparkles in the jungle & regularly colored malls. That’s the beauty of interchangeable parts!

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